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Organizational Creativity
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3½ Day Program: The Disney Approach to Organizational Creativity

Dig In!
The most productive way to experience the Disney Approach is through our multi-dimensional 3½ day program. This in-depth look at Disney's business case for creativity will teach you how to inspire your organization to the next level of innovation. You will have the opportunity to:

  • Travel "backstage" to see the Disney creative culture in action
  • Examine the Disney structural systems that encourage innovation
  • Learn ways to adapt our successful strategies to your organization.

Opening Session
For your first event at the Walt Disney World® Resort, you will enjoy an afternoon reception and meet your facilitators. They will introduce you to the Disney definition of Organizational Creativity and take you on a field experience that draws from Disney's collaborative heritage.

Day One
Organizational Identity - Examine how organizational identity keeps creative energy focused.

  • Participate in Field Experience - Visit a Walt Disney World® Resort attraction to see how the identity of the attraction is in line with the organizational identity
  • Understand how Organizational Creativity contributes to sound judgments regarding risk
  • Perform an Application Activity

Day Two
Structural Systems - Discover how Walt Disney World® Resort continually improves the systems of our creative process to make our operation more productive.

  • Hear how structural systems can inspire innovation
  • Participate in Field Experience - Travel to the backstage of Walt Disney World® Resort to discover how to nurture a culture where new ideas are expressed
  • Perform a Collaborative Application Activity

Day Three
The Leader's Role - Identify the relationships an effective leader must develop in order to ensure organizational creativity.

  • Develop your Action Steps for Organizational Creativity
  • Interact with Disney leaders
  • Prepare a storyboard presentation of your action steps

Disney Leader Presentation - Hear how the Walt Disney World® Resort has influenced them and in turn, how this leader has made a difference.
Program Graduation & Lunch - Celebrate your experience!

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